August 29, 2006

Reliance Mafia !!

Recently, there were news articles about the foray of Reliance into Retail segment, laying out plans for hypermarkets and stores. Its really good news for indian customers and looks like a next Wal-Mart or Metro in the making. They have plans to touch upon every supplier and every customer across India.

One thing what struck me about the news is the poaching of business leaders from various industry practices, to run the reliance business. This is the so called "A" team of Mukesh Ambani

Front End Operations: Raghu Pillai from RPG (Food World, Music world etc)
Procurement/ Supply Chain: Saravanan from McDonalds
Consumer Electronics: Rajeev Karval, ex-LG, Onida man -the marketing wizard
Food & Grocery : Gunender Kapur, HLL/Unilever man
Lifestyle: Bijou Kurien, who was behind the success of Titan

The list is indeed long and has lots of big names

Do you think such a practice is ethical, for a enterprise like Reliance?
One of the famous Quotes of Dhirubhai Ambani is "We bet on people" , may be his wards understood this quote in a wrong sense. Bet on you own people guys !!

There were rumors about "threat calls" to journalists and editors of who write "bad" about reliance.
Is their corporate governance is transparent enough?
The stock holding pattern is so complex, no body can understand. Of course this is legitimate one.
The biggest PR spends in India is by Reliance (Courtesy: Vaidhy). But I haven’t seen any ads of reliance in news papers or television. Finally came to know that the journalists of leading news papers are “paid” to be the goodwill ambassadors of Reliance

In one of the rare interviews of Mukesh Ambani with NDTV, he was asked about law infringement. His reply was As far as we stay within the law, FULL STOP. He doesn't want to reply to the so called threat calls, other rumors and denied he doesn't know such stuff happening around him.

The news article says, Reliance is making offers nobody can refuse. This reminds me of the Godfather movie, in which Don Corleone makes an offer to the movie produce which he cant refuse !!! Are they playing the "mafia" of Indian corporate business scene? I don’t have the answers. Are there any b-school case studies available regarding this??

After the death of the great Dhirubhai, there was a rift between the 2 brothers over the battle for control. Out of the pages of articles i read and the numerous programs i watched over TV, one humourous comment still lingers in my thoughts.

"One un-educated poor man from Gujarat, successfully built a multi-billion dollar empire.
Two educated smart men from Stanford are busy breaking it up"

How true!! Hope i don’t get any threat calls from Reliance for this blog :-)
Ciao

2 comments:

Lion King said...

What do we software guys do? Dont we hop from one company to another for just a couple of thousand bucks more? The same might apply here too. Mukesh Ambani jumps into unexperienced water. Isnt it obvious that he needs good sailors atleast?

Regarding "The biggest PR spends in India is by Reliance", hope you know that india´s largest ad agency, Mudra, belongs to the Reliance empire. Moreover spending more on advertisement stuffs gives them tax breaks.

Havent you heard of guys who take life insurance policies and invest in govt bonds and MFs without evening knowing what the fullform of "MF" is, just to get tax breaks? ;-)

Sandiyar said...

Dude, I am not talking about guys who are being victimized here. It is about the mentality of the big boss ?? He needs good sailors, but what will ther other ships do. To kill opposition is not a ethical strategy, though there is no blood in these corporate poaching wars !!

I am not sure whether Mudra is largest in india or not. havent read the Brand Equity supplement (ET) for quite sometime....